Does eco-friendly packaging help increase sales?
Yes, eco-friendly packaging can help to increase sales. Consumers are increasingly becoming more aware of the environmental impact of their purchases, and many are willing to pay more for products that are packaged in a sustainable way.
90% of “eco-aware” consumers willing to give up the “whole package” for greener options https://www.comunicarseweb.com/sites/default/files/biblioteca/pdf/1321902235_29889984-NielsenGlobalPackagingEnviroReportMar08.pdf
Eco-friendly packaging can help to increase sales
- Consumers are more likely to trust and support brands that are committed to sustainability
- Eco-friendly packaging is a way for brands to show consumers that they care about the environment
- Consumers are more likely to stay loyal to brands that they feel good about supporting